1. A Phone or Computer
Your phone is enough to begin. A computer makes editing easier, but it is not required. Start with what you have.
Use your story, your phone or computer, and simple free tools to build your first creator-owned media company.
This guide is for the person who knows they have a message, a gift, a testimony, a skill, a mission, a business idea, or a body of knowledge — but does not know where to start. I am going to walk you through it slowly, simply, and step by step.

A media company is not only a TV station, podcast studio, or big business. A media company is a system that helps you turn your story, knowledge, talent, mission, or community into content, trust, audience, offers, and income.
Who you are, what you stand for, and why your voice matters.
The people you are called to serve, teach, inspire, or help.
Your posts, videos, audio, writing, teachings, interviews, or stories.
Your email list, WhatsApp group, community, or direct audience connection.
The product, service, donation path, book, course, or help you provide.
Do not overcomplicate this. You can begin with a phone, an internet connection, one page, one email list, and one clear message.
Your phone is enough to begin. A computer makes editing easier, but it is not required. Start with what you have.
Use Systeme.io to create a simple website page, signup form, funnel, or email list. Think of it as your first digital headquarters.
Your story is the seed. Your skills, scars, lessons, gifts, training, testimony, creativity, and mission become the content.
Your email list lets you stay connected even when social platforms change. Examples include Systeme.io email, Mailchimp, ConvertKit, Brevo, MailerLite, or a WhatsApp community to start.
Use your own photos, a logo, Canva graphics, or free image sources like Pexels, Pixabay, or Unsplash. Clear and honest beats fancy and confusing.
Your first offer can be a consultation, service, class, book, product, donation link, community, or free guide that starts the relationship.
Here are simple websites you can use while building your first media company. Do not try to use all of them at once. Pick what you need for the step you are on.
Use Systeme.io for your first landing page, email form, simple funnel, and basic online platform.
Open Systeme.ioUse Canva to make logos, social media posts, simple website graphics, thumbnails, flyers, presentations, and short videos.
Open CanvaUse Pexels when you need free stock photos or short video clips for your website, posts, or background visuals.
Open PexelsUse Pixabay or Unsplash when you need photos, backgrounds, textures, or simple visuals that match your message.
Open Pixabay Open UnsplashUse Imgur when you want to upload an image or short video and use a link instead of uploading the file directly to your page.
Open Imgur UploadUse YouTube Studio to upload public or unlisted videos, then embed them on your page. This is usually easier than uploading large videos directly.
Open YouTube StudioUse Vimeo when you want a cleaner, more professional-looking video embed for trainings, presentations, or portfolio videos.
Open VimeoUse CapCut or Canva Video to make short vertical videos, captions, clips, and basic promo videos from your phone or computer.
Open CapCut Open Canva VideoUse Systeme.io email first if you want simple. Other popular options include Mailchimp, ConvertKit, Brevo, and MailerLite.
Mailchimp ConvertKit Brevo MailerLiteStart with Systeme.io for the page and email, Canva for graphics, Pexels for free photos or videos, and YouTube Studio for video hosting. Add more tools only when you actually need them.
You can build this from a phone or a computer. The steps are the same. The screen is the only difference.
Open your mobile browser. Create or log into your Systeme.io account. Use your notes app to write your text first. Then copy and paste it into your page.
Do not try to design everything perfectly on your phone. Your first goal is not perfection. Your first goal is a working page with your story, your offer, and a way to contact or join your list.
Phone rule: build simple, publish, test, improve.
A computer gives you more space to see your page, drag sections, upload images, embed videos, and organize your content.
Use your computer to organize your full media system: page text, images, email messages, content calendar, offer ideas, video links, and all important links.
Computer rule: organize once, reuse everywhere.
Do not try to build everything in one sitting. Follow the days in order. Each day gives you one clear task.
Write down who you help and what you help them do. Keep it simple.
Today’s result: one clear mission sentence.
Your name can be your personal name, a movement name, a show name, or a mission name. Do not get stuck here.
Today’s result: name + promise + brand words.
Create one simple page in Systeme.io. Your first page does not need to be fancy. It needs to be understandable.
Today’s result: your first landing page draft.
Your email list is how people stay connected. Start simple. You can use Systeme.io email, Mailchimp, ConvertKit, Brevo, MailerLite, or even a WhatsApp community while you are beginning.
Today’s result: people can now join your list.
Content pillars are the three to five topics you talk about again and again. They help people understand what you are known for.
Today’s result: your first content map.
Now share the page. Do not wait for it to be perfect. Share it with people who know you and ask them what is clear and what is confusing.
Today’s result: your media company is public.
Your first offer can be free or paid. The goal is to create a next step for people who want more.
Today’s result: your first offer path exists.
After the 7 days, your job is to keep publishing, listening, improving, and serving. A media company grows because the message keeps moving.
Ongoing result: your platform becomes an asset.
Beginners get confused here, so keep this simple. There are two ways to place images and videos on your page.
| Content | Simple Option | Link / Embed Option | Beginner Tip |
|---|---|---|---|
| Images | Upload the photo or logo directly into Systeme.io from your phone or computer. | Upload the image to Imgur, then paste the image link into your page. | For beginners, direct upload is easiest. Use Imgur when you need an image link. |
| Free Stock Photos | Download a photo from Pexels, Pixabay, or Unsplash, then upload it to your page. | Some platforms allow using an image URL, but direct upload is usually simpler. | Choose images that match your message. Do not use random “pretty” images. |
| Short Videos | Upload small video clips directly only if your page builder supports it and the file is not too large. | Upload to YouTube Studio as public or unlisted, then embed it on your page. | YouTube unlisted is usually the easiest video option for beginners. |
| Professional Videos | Keep the video file saved on your computer or phone. | Upload to Vimeo or YouTube, then embed the video. | Embedding keeps your website faster than hosting large video files directly. |
| Simple Promo Videos | Create the video in Canva or CapCut, export it, then upload it to YouTube. | Use the YouTube embed link on your page. | Make a 30–60 second welcome video first. Do not start with a 20-minute video. |
Simple rule: upload images directly, embed videos from YouTube or Vimeo.
Use these as starting points. Replace the blank spaces with your own words.
Use this for the top of your first page.
I help [WHO YOU HELP] use [YOUR GIFT / SKILL / STORY] to [RESULT OR TRANSFORMATION]. Welcome to [YOUR PLATFORM NAME] — a media platform built to educate, inspire, and create real change through [YOUR TOPIC].
Use this to introduce yourself simply.
My name is [YOUR NAME]. I created [YOUR PLATFORM NAME] because [WHY THIS MATTERS TO YOU]. After walking through [YOUR EXPERIENCE / LESSON / TRAINING], I learned [WHAT YOU LEARNED]. Now I use my story and skills to help [WHO YOU SERVE] with [WHAT YOU HELP THEM DO].
Send this after someone joins your list.
Subject: Welcome to [YOUR PLATFORM NAME] Hi [FIRST NAME], Thank you for joining me here. This platform exists to help [WHO YOU HELP] with [WHAT YOU HELP THEM DO]. Over the next few messages, I will share stories, tools, lessons, and resources to help you move forward. Start here: [YOUR FIRST LINK] Grateful you are here, [YOUR NAME]
Use this when your first page is ready.
I finally created a home for my work. [YOUR PLATFORM NAME] is where I will be sharing [TOPIC 1], [TOPIC 2], and [TOPIC 3] for people who care about [MISSION]. This is the beginning, not the finished product. Start here: [YOUR LINK]
Use this for your first 30–60 second welcome video.
Hi, my name is [YOUR NAME]. I created [YOUR PLATFORM NAME] because [WHY YOU CARE]. This is for [WHO YOU HELP], especially people who are trying to [WHAT THEY WANT]. Here, I will be sharing [TOPIC 1], [TOPIC 2], and [TOPIC 3]. Start here: [YOUR LINK]
Use this near your signup form.
Join the list and receive [WHAT THEY GET]. I will send practical tools, stories, resources, and updates to help you [RESULT THEY WANT]. No spam. Just useful guidance for people building something that matters.
These are the questions most people ask when building their first media company page.
You do not need permission to begin. You need a message, a simple page, a way for people to connect, and the courage to publish before everything is perfect.
Joshua T. Berglan · The World's Mayor · Media Company in a Box · Built from the field in Cameroon