The World's Mayor Newsletter | Legacy & Media Insights
    Skip to main content

    News From The World's Mayor

    Your source for transformative content that dives deep into personal growth, authentic branding, and overcoming adversity. Explore powerful insights on storytelling, mental resilience, and building a meaningful legacy in the digital age, curated to educate, inform, and inspire your journey.

    The World's Mayor Header

    The Sovereign Leader Collection

    Shop Full Collection

    Your Story is Your Business Plan

    Your Story is Your Business Plan
    Your Story is Your Business Plan | Interactive Guide
    A Guide for the New Economy

    Your Story is Your Business Plan

    Turn your lived experience into a profitable 6-figure media brand. This guide provides the framework.

    The coaching & creator industries are part of a

    $4.65 Billion

    revolution you're already a part of.

    🔥 The "Creator's Crucible" - Forging Your Core Message

    Every great brand starts with a clear message. This section is an interactive worksheet designed to help you transform your personal experiences into a central, monetizable theme. Use these prompts to discover the powerful story only you can tell.

    **Instructions:** Type your answers directly into the text boxes below. This is for your personal reflection within this session. To save your responses, simply copy the text from each box and paste it into a document of your choice, or print this page when you're done.

    📦 The Media Company in a Box Framework

    With your core message defined, it's time to build your business. The "Media Company in a Box" is a three-part system for packaging, distributing, and monetizing your story. Use the tabs below to explore each component of this powerful framework.

    Your story is the raw material. This is how you package it into valuable content products that serve different audience needs.

    📖 The Book

    A foundational asset that establishes authority and opens doors to media and speaking opportunities.

    🎙️ The Podcast

    An intimate medium to build a loyal community and expand on your core message through audio.

    💻 The Online Course

    A structured, high-value digital product that teaches your audience a transformative process.

    🤝 The Workshop

    An interactive experience to connect directly with your audience and guide them through your framework.

    📈 Case Study: From Idea to Global Platform

    Theory is great, but results provide proof. This section showcases how a single, personal story ("The Devil Inside Me") was transformed into a multi-platform media company using the very framework you're exploring now. Follow the journey below.

    The Spark: A Personal Story

    It all began with packaging a deeply personal experience into a compelling narrative, forming the core message.

    Product 1: The Film

    The story was produced as a feature film, establishing the message visually and reaching a broad audience.

    Platform Expansion: Podcasts

    Podcasts were launched to delve deeper into the themes, build community, and offer ongoing insights.

    Profit & Impact: Coaching Services

    Direct coaching services were developed to provide actionable guidance, fully monetizing the expertise born from the original story.

    🛠️ The Solopreneur's Tech Stack

    You don't need a huge budget to get started. This section highlights essential, low-cost tools that provide immense value for building your media brand. These are the workhorses for graphics, editing, your website, and more.

    Canva

    For stunning graphics, social media posts, and book covers without needing design skills.

    Descript

    Revolutionary audio/video editing by simply editing the text transcript. Perfect for podcasts.

    WordPress

    The most flexible and powerful platform for building your website and owning your content.

    ConvertKit/Mailchimp

    Essential for building your email list, your most important audience connection.

    Zoom

    The standard for hosting live webinars, coaching calls, and recording interviews.

    Stripe/PayPal

    Securely and easily accept payments for your digital products and services.

    🚀 Your Next Steps: From Guide to Growth

    This guide is your roadmap. Now it's time to take action. This final section outlines a clear conversion funnel to turn visitors into customers and a content repurposing plan to maximize your reach and impact.

    The Conversion Funnel

    1. Attract (Top)

    Draw in organic traffic with valuable, SEO-optimized content like this guide.

    2. Engage (Middle)

    Establish credibility and capture email leads with a valuable download like a "Business Model Canvas".

    3. Convert (Bottom)

    Promote your core products (book, course) through an email sequence and targeted offers.

    Content Repurposing Plan

    Don't create more content, create content that does more. Here is how this single guide can be amplified:

    Ultimate Guide (Core Asset)
    Webinar

    Live event to generate leads

    YouTube

    Short videos on each topic

    LinkedIn

    Long-form professional article

    Blueprints for a Purposeful Tomorrow
    Blog Logo

    Insights on media, legacy, and mindset from The World's Mayor.

    Blueprints for a Purposeful Tomorrow

    Discover the biological truth of decision fatigue. Joshua T. Berglan reveals the  Cortisol Cut-
    By Joshua Berglan January 3, 2026
    Discover the biological truth of decision fatigue. Joshua T. Berglan reveals the "Cortisol Cut-Off" protocol to prevent executive burnout in the C-Suite.
    From Failure to Framework: Truth & Neurodiversity
    By Joshua Berglan December 31, 2025
    Joshua T. Berglan & Valeriya Hjertenaes discuss how trauma fuels purpose, neurodiversity redesigns work, and why truth is the ultimate currency.
    Survival Codes for Industry 5.0 | Joshua T. Berglan
    By Joshua Berglan December 30, 2025
    Industry 5.0 demands resilience. Discover how to turn your survival story into a high-value asset with Joshua T. Berglan's Failure to Framework strategy.
    The Kill Switch Protocol: Why You Don't Own Your Brand
    By Joshua Berglan December 30, 2025
    Escape Digital Serfdom. The Creator Economy is a trap. Master the Kill Switch Protocol and build Media Sovereignty with The World's Mayor, Joshua T. Berglan.
    The Art of Unlearning: Why Seeking Truth Requires Getting Wrecked
    By Joshua Berglan December 28, 2025
    Joshua T. Berglan explores the art of unlearning, the dangers of deep fakes, and why seeking the absolute truth requires getting wrecked.
    Can Men and Women Really Be Friends? | Gloves Off After Dark
    By Joshua Berglan December 28, 2025
    Dr. Kulpa Sandar & Joshua T. Berglan explore the complexities of male-female friendships, discussing trauma bonding, setting boundaries, & the science of attraction.
    The AI Slop Era & Vampire Brands | Legacy Architect Ep 3
    By Joshua Berglan December 23, 2025
    Escape the AI Slop Era with Joshua T. Berglan. Discover Omnimedia Architecture, avoid the vampire brand trap, and build a trusted legacy. Watch Episode 3 now.
    The Legacy Architect: Sell The Scar, Not The Wound - Joshua T. Berglan
    By Joshua Berglan December 18, 2025
    Turn your trauma into a proprietary framework. In this episode of The Legacy Architect, Joshua T. Berglan explains why high net-worth clients buy your survival code.
    Discover how to escape digital serfdom and build your own independent media empire with the 'Media C
    By Joshua Berglan December 15, 2025
    Discover how to escape digital serfdom & build your own independent media empire with the 'Media Company in a Box' philosophy by Joshua T. Berglan.
    Escape digital sharecropping with the Kill Switch Protocol. Joshua T. Berglan's 3-step guide to buil
    By Joshua Berglan December 11, 2025
    Escape digital sharecropping with the Kill Switch Protocol. Joshua T. Berglan's 3-step guide to building a recession-proof, sovereign personal brand in 2025.
    A deep dive into why we stay in dead relationships, exploring identity attachment, codependency, and
    By Joshua Berglan December 1, 2025
    A deep dive into why we stay in dead relationships, exploring identity attachment, codependency, and the courage to find authentic partnership with Dr. Kalpana Sundar and Joshua T. Berglan.
    The Guardian Within: How Girls in Energy Are Rewiring Nigeria's Future
    By Joshua Berglan November 23, 2025
    Discover how DoTheDream YDI is empowering 14,980 girls to build a 10MW renewable energy grid in Nigeria, merging Inner Stewardship with high-tech vocational training
    Beyond the Digital Mask: Why Fake Personal Brands Die | Joshua T Bergla
    By Joshua Berglan November 20, 2025
    Fake it 'til you make it' is dead. Learn how to drop the mask and build an unshakeable brand with Joshua T Berglan's guide to radical truth and impact.
    Nurse Peace Aniedu joins Joshua T. Berglan to discuss the Wellwoman Initiative, ending child marriag
    By Joshua Berglan November 19, 2025
    Nurse Peace Aniedu joins Joshua T. Berglan to discuss the Wellwoman Initiative, ending child marriage, and healing healthcare systems in Nigeria
    Author Joshua T. Berglan explains the creator economy's biggest flaw: ignoring the care and maintena
    By Joshua Berglan November 15, 2025
    Author Joshua T. Berglan explains the creator economy's biggest flaw: ignoring the care and maintenance work that makes it possible. A new definition is needed.
    Olubunmi Sobande, a Financial Controller and Hult Prize Nigeria board member, talks with Joshua T Be
    By Joshua Berglan November 10, 2025
    Olubunmi Sobande, a Financial Controller and Hult Prize Nigeria board member, talks with Joshua T Berglan about bridging corporate structure with startup agility.
    A report on the CSPF event 'From Classroom to Career,' detailing the 'Girls in Energy' model to empo
    By Joshua Berglan November 7, 2025
    A report on the CSPF event 'From Classroom to Career,' detailing the 'Girls in Energy' model to empower women in a male-dominated sector.
    In a world grappling with escalating climate crises, biodiversity loss, and deepening social inequal
    By Joshua Berglan November 7, 2025
    In a world grappling with escalating climate crises, biodiversity loss, and deepening social inequalities, the call for stewardship has never been more urgent.
    By Joshua Berglan October 28, 2025
    Gloves Off After Dark hosted by Dr. Kalpana Sundar and Joshua T. Berglan, exploring power dynamics, projection, and self-reflection in relationships.
    Listen to Dr. Kalpana Sundar and Joshua T. Berglan discuss  spiritual gaslighting
    By Joshua Berglan October 28, 2025
    Listen to Dr. Kalpana Sundar and Joshua T. Berglan discuss the complex topic of spiritual gaslighting, faith, and healing on 'Gloves Off After Dark'.
    Hult Prize Nigeria's Salisu Qudirat talks with Joshua T Berglan about social impact, authentic leade
    By Joshua Berglan October 22, 2025
    Hult Prize Nigeria's Salisu Qudirat talks with Joshua T Berglan about social impact, authentic leadership, and empowering Nigeria's next generation.
    More Posts

    Contact Joshua

    Sign up to our newsletter